Entrepreneur Gary Vaynerchuk (VAY-NER-CHUK), a wine and social media expert and business consultant who has revolutionized the wine industry. He hosts a daily webcast, tv.winelibrary.com, that attracts over 90,000 viewers each day and his podcast has become the most downloaded show on iTunes in the Food category, beating out venerable names in the industry including Martha Stewart and Jamie Oliver.
Gary has made numerous television appearances in several nationally syndicated shows including CNN Your $$$$, Fox Business’s Your Money Your Questions, The Big Idea, Nightline and Mad Money with Jim Cramer, as well as in the Late Night Show with Conan O’Brien, The Ellen Degeneres Show and The Today Show. He is also a New York Times bestselling author of Crush It! and has just released a new book, The Thank You Economy .
In this book, Gary reveals how companies big and small can scale that kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth. Now customers’ demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents’ day, when business owners often knew their customers personally, and gave them individual attention.